Since 1988, we’ve been making every word count for a wide range of businesses and entrepreneurs. Our early clients included corporate giants such as DuPont, IBM, and Mayo Clinic. In 1992 we began working intensively with individuals who were taking their expertise to the next level as authors, speakers, and consultants. We now serve clients in the U.S., Canada, Europe, U.K., and Australia who are experts in the fields of:

As business branding and book cover experts, we develop book titles, subtitles, back cover sales copy, testimonials, and other client-attracting sales copywriting. Our expertise has helped our clients win 21 major books awards--Ben Franklin, IPPY, Foreword Magazine, and DIY--in the last five years alone. Our clients also get national media coverage by the L.A. Times, New York Times, USA Today, sell books to seminar companies, attract corporate sponsors, and more.

Through our Client Discovery Process we get to know you, your mission, and expertise so that we can position you as a leading expert in your target market. We then translate this offering—who you are, what you do, and why you’re the best at doing it—into marketing strategies and words that sell. We also work closely with you to anticipate the successful growth of your business and your markets over time. This ensures that we help you build a highly recognizable brand that works hard for you now and as you move into new niche markets.

To help you transition the right words into the right look, we partner with a select group of graphic design and book cover design  professionals. The best in the business, they use the concepts and writing we develop—and their own design and market expertise—to create a bestselling look for your new business logo, website, book cover, speaker’s kit,  media materials, social media profile, and more.

Call us. We look forward to helping you attract more of your ideal client.